Week 4 Task


Write a short essay about 400 words about the below stated issues: news and you.
How often do you read the paper or watch the news on TV? How important is it for you to keep up with current events?

News is the communication of selected information on current events which is presented by print, broadcast, Internet, or word of mouth to a third-party or mass audience.
A newspaper is a scheduled publication containing news of current events, informative articles, diverse features, editorials, and advertising. It usually is printed on relatively inexpensive, low-grade paper such as newsprint.

News broadcasting is the broadcasting of various news events and other information via television, radio or internet in the field of broadcast journalism. The content is usually either produced locally in a radio studio or television studio newsroom, or by a broadcast network. It may also include additional material such as sports coverage, weather forecasts, traffic reports, commentary and other material that the broadcaster feels is relevant to their audience.

In my opinion, news is a very important news to everyone. It is a important media to spread the information to everyone.Beside this, news on TV was also play an important role in media.

Week 3 Task 

Write a short essay of about 400 words on the 'subject-matter' below stated.
What is theatre? How do you think theatre, as a media form, communicates messages to its audience?

As the information that I get from internet. I know that theatre is a collaborative form of fine art that uses live performers to present the experience of a real or imagined event before a live audience in a specific place. Elements of design and stagecraft are used to enhance the physicality, presence and immediacy of the experience.The specific place of the performance is also named by the word "theatre" as derived from the Ancient Greek.
Modern Western theatre derives in large measure from ancient Greek drama, from which it borrows technical terminology, classification into genres, and many of its themes, stock characters, and plot elements. Theatre scholar Patrice Pavis defines theatricality, theatrical language, stage writing, and the specificity of theatre as synonymous expressions that differentiate theatre from the other performing arts, literature, and the arts in general.
Theatre today includes performances of plays and musicals. Although it can be defined broadly to include opera and ballet, those art forms are outside the scope of this article.

In my opinion, I think that theatre is a media form that the performers may communicate their experience to the audience through combinations of gesture, speech, song, music or dance and so on. There are few types of theatre. For example: drama, musical theatre, opera, comedy and tragedy.

Week 2 Task 1

    

1.Print media 
Print media is one of the oldest and basic forms of mass communication. It includes newspapers, weeklies, magazines, monthlies and other forms of printed journals. A basic understanding of the print media is essential in the study of mass communication. The contribution of print media in providing information and transfer of knowledge is remarkable. Even after the advent of electronic media, the print media has not lost its charm or relevance. Print media has the advantage of making a longer impact on the minds of the reader, with more in-depth reporting and analysis.

http://download.nos.org/srsec335new/ch5.pdf

  

2.Electronic Media 
Electronic media is information or data that is created, distributed and accessed using a form of electronics, electromechanical energy or any equipment used in electronic communications. 

The common equipment we use on a day to day basis to access Electronic Media is our television, radio, computer, cell phones and other devices transporting information to and from us by means of electronic involvement.
http://www.electronicmedia.co.za/

 

3.Digital media
Digital media is a form of electronic media where data are stored in digital (as opposed to analog) form. It can refer to the technical aspect of storage and transmission (e.g. hard disk drives or computer networking) of information or to the "end product", such as digital video, augmented reality, digital signage, digital audio, or digital art .
Florida's digital media industry association, Digital Media Alliance Florida, defines digital media as
"the creative convergence of digital arts, science, technology and business for human expression, communication, social interaction and education". There is a rich history of non-binary digital media, computers, and their rise to prominence over the last couple decades.
http://en.wikipedia.org/wiki/Digital_media

  

4.Film Media 
A film, also called a movie or motion picture, is a series of still images which when they are passed past a projector gives the viewer the impression of movement. A film is produced by recording photographic images with a camera, or by creating images using animation techniques or visual effects. The process of film-making has developed into an art  form and industry.
http://en.wikipedia.org/wiki/Film




5.Internet Media 
An Internet media type is a two-part identifier for file formats on the Internet. The identifiers were originally defined in RFC 2046 for use in email sent through SMTP, but their use has expanded to other protocols such as HTTP, RTP and SIP. These types were called MIME types, and are sometimes referred to as Content-types, after the name of a header in several protocols whose value is such a type. The original name MIME type referred to usage to identify non-ASCII parts of email messages composed using the MIME (Multipurpose Internet Mail Extensions) specification. Without MIME types, email clients would not be able to understand if an attachment file were a graphics file or a spreadsheet etc. and would not be able to handle the attachment appropriately.
http://en.wikipedia.org/wiki/Internet_media_type
      

6.Outdoor Media
Outdoor media is a form of mass media which comprises billboards, signs, placards placed inside and outside of commercial buildings/objects like shops/buses, flying billboards (signs in tow of airplanes), blimps, and skywriting. Many commercial advertisers use this form of mass media when advertising in sports stadiums. Tobacco and alcohol manufacturers used billboards and other outdoor media extensively. However, in 1998, the Master Settlement Agreement between the US and the tobacco industries prohibited the billboard advertising of cigarettes. In a 1994 Chicago-based study, Diana Hackbarth and her colleagues revealed how tobacco- and alcohol-based billboards were concentrated in poor neighbourhoods. In other urban centers, alcohol and tobacco billboards were much more concentrated in African-American neighborhoods than in white neighborhoods.
http://en.wikipedia.org/wiki/Mass_media#Outdoor_media
  

7.Mobile Media
Mobile phones were introduced in Japan in 1979 but became a mass media only in 1998 when the first downloadable ringing tones were introduced in Finland. Soon most forms of media content were introduced on mobile phones, and today the total value of media consumed on mobile towers over that of internet content, and was worth over 31 billion dollars in 2007 (source Informa). The mobile media content includes over 8 billion dollars worth of mobile music (ringing tones, ringback tones, truetones, MP3 files, karaoke, music videos, music streaming services etc.); over 5 billion dollars worth of mobile gaming; and various news, entertainment and advertising services. In Japan mobile phone books are so popular that five of the ten best-selling printed books were originally released as mobile phone books.
Similar to the internet, mobile is also an interactive media, but has far wider reach, with 3.3 billion mobile phone users at the end of 2007 to 1.3 billion internet users (source ITU). Like email on the internet, the top application on mobile is also a personal messaging service, but SMS text messaging is used by over 2.4 billion people. Practically all internet services and applications exist or have similar cousins on mobile, from search to multiplayer games to virtual worlds to blogs. Mobile has several unique benefits which many mobile media pundits claim make mobile a more powerful media than either TV or the internet, starting with mobile being permanently carried and always connected. Mobile has the best audience accuracy and is the only mass media with a built-in payment channel available to every user without any credit cards or PayPal accounts or even an age limit. Mobile is often called the 7th Mass Medium and either the fourth screen (if counting cinema, TV and PC screens) or the third screen (counting only TV and PC).
http://en.wikipedia.org/wiki/Mass_media#Mobile  

  


8.Blogs (Web Logs)
Blogging, too, has become a pervasive form of media. A blog is a website, usually maintained by an individual, with regular entries of commentary, descriptions of events, or interactive media such as images or video. Entries are commonly displayed in reverse chronological order, with most recent posts shown on top. Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images and other graphics, and links to other blogs, web pages, and related media. The ability for readers to leave comments in an interactive format is an important part of many blogs. Most blogs are primarily textual, although some focus on art (artlog), photographs (photoblog), sketchblog, videos (vlog), music (MP3 blog), audio (podcasting) are part of a wider network of social media. Microblogging is another type of blogging which consists of blogs with very short posts.
http://en.wikipedia.org/wiki/Mass_media#Broadcast
 

9.Podcast

A podcast is a series of digital-media files which are distributed over the Internet using syndication feeds for playback on portable media players and computers. The term podcast, like broadcast, can refer either to the series of content itself or to the method by which it is syndicated; the latter is also called podcasting. The host or author of a podcast is often called a podcaster.

http://en.wikipedia.org/wiki/Mass_media#Broadcast

          

10.Newspaper - Print Media
A newspaper is a publication containing news and information and advertising, usually printed on low-cost paper called newsprint. It may be general or special interest, most often published daily or weekly. The first printed newspaper was published in 1605, and the form has thrived even in the face of competition from technologies such as radio and television. Recent developments on the Internet are posing major threats to its business model, however. Paid circulation is declining in most countries, and advertising revenue, which makes up the bulk of a newspaper's income, is shifting from print to online; some commentators, nevertheless, point out that historically new media such as radio and television did not entirely supplant existing.
http://en.wikipedia.org/wiki/Mass_media#Broadcast

  

Week 2 Task 2

What is Social Group?

A social group is a collection of people who interact with each other and share similar characteristics and a sense of unity. A social category is a collection of people who do not interact but who share similar characteristics. For example, women, men, the elderly, and high school students all constitute social categories. A social category can become a social group when the members in the category interact with each other and identify themselves as members of the group. In contrast, a social aggregate is a collection of people who are in the same place, but who do not interact or share characteristics.

Firstly, a Transitory Group is when several people happen to be in the same place at the same time but who may never be again. Their interaction is minimal. For example : people crossing the street at the same time at the same intersection; people getting onto the same elevator; people waiting in line at the checkout.

Second, a Recurrent Group is one that meets regularly. For example : the field hockey team; an annual family gathering; a monthly AA meeting.

Third, a Formal Group is one that has rule and regulations, scheduled meeting times, official roles assigned to members ( such as treasurer, coach, etc.), official membership list, etc. For example : Spanish club; Congress; Sociology class.

Fourth, an Informal Group lacks the formality of the formal group. There may be unwritten rules, etc. For example : a group of friends; a family; commuters sharing a bus.

Fifth, an In-Group is simply any group someone belongs to and feels emotional attachment to the members. An Out-Group is one that someone doesn't belong to and feels competition and/or hatred towards. These two are different for each individual. For example : rival gangs, rival teams or their fans; cliques at school.

Week 1 Task 1

Cross-disciplinary refers to knowledge that explains aspects of one discipline in terms of another. Common examples of cross-disciplinary approaches are studies of the  physics of music or the politics of literature.

http://en.wikipedia.org/wiki/Disciplinary#Cross-disciplinary

Inter-disciplinary combining or involving two or more academic disciplines or fields of study: The economics and history departments are offering an interdisciplinary seminar on Asia. Besides that, Inter-disciplinary also refers to combining or involving two or more professions,technologies, departments, or the like, as in business or industry.

http://dictionary.reference.com/browse/interdisciplinary                                   


Trans-disciplinarity connotes a research strategy that crosses many disciplinary boundaries to create a holistic approach. It applies to research efforts focused on problems that cross the boundaries of two or more disciplines, such as research on effective information systems  for biomedical research (see bioinformatics), and can refer to concepts or methods that were originally developed by one discipline, but are now used by several others, such as ethnography, a field research method originally developed in anthropology but now widely used by other disciplines.

http://en.wikipedia.org/wiki/Transdisciplinarity

Qualitative research is a method of inquiry employed in many different academic disciplines, traditionally in the social sciences, but also in market research and further contexts. Qualitative researchers aim to gather an in-depth understanding of human behavior and the reasons that govern such behavior. The qualitative method investigates the why and how of decision making, not just what, where, when. Hence, smaller but focused samples are more often needed than large samples.

In the conventional view, qualitative methods produce information only on the particular cases studied, and any more general conclusions are only propositions (informed assertions). Quantitative methods can then be used to seek empirical support for such research hypotheses. This view has been disputed by Oxford University professor Bent Flyvbjerg, who argues that qualitative methods and case study research may be used both for hypotheses-testing and for generalizing beyond the particular cases studied.

http://en.wikipedia.org/wiki/Qualitative_research

Ethnography is a qualitative research design aimed at exploring cultural phenomena. The resulting field study or a case report reflects the knowledge and the system of meanings in the lives of a cultural group. An ethnography is a means to represent graphically and in writing, the culture of a people.

Ethnography, as the empirical data on human societies and cultures, was pioneered in the biological, social, and cultural branches of anthropology but has also become a popular in the    social sciences in general—sociology, communication studies, history—wherever people study ethnic groups, formations, compositions, resettlements, social welfare characteristics, materiality, spirituality, and a peoples ethnogenesis. The typical ethnography is an holistic study and so includes a brief history, and an analysis of the terrain, the climate, and the habitat. In all cases it should be reflexive, make a substantial contribution toward the understanding of the social life of humans, have an aesthetic impact on the reader, and express a credible reality. It observes the world (the study) from the point of view of the subject (not the participant ethnographer) and records all observed behavior and describes all symbol-meaning relations using concepts that avoid casual explanations.

http://en.wikipedia.org/wiki/Ethnography

Week 1 Task 2

What is Media?

In general, "media" refers to various means of communication. For example, television, radio, and the newspaper are different types of media. The term can also be used as a collective noun for the press or news reporting agencies. In the computer world, "media" is also used as a collective noun, but refers to different types of data storage options.

Computer media can be hard drives, removable drives (such as Zip disks), CD-ROM or CD-R discs, DVDs, flash memory, USB drives, and yes, floppy disks. For example, if you want to bring your pictures from your digital camera into a photo processing store, they might ask you what kind of media your pictures are stored on. Are they on the flash memory card inside your camera or are they on a CD or USB drive? For this and many other reasons, it is helpful to have a basic understanding of what the different types of media are.

The biggest concerns with these kinds of shows are the affect they are having on young adults, teens, and children who are still forming their attitudes about life and social realities. Research has been done to identify how college students are affected by media messages about body image. According to Durkin et al (2007), frequent exposure to idealized images creates body comparison tendencies that have been shown to directly affect the level of body dissatisfaction among women.

Task for Week 1

Task 1
Search for meanings of below listed terms. Make sure you note your references and dates retrieved from the sources.

1. Cross-disciplinary
2. Inter-disciplinary
3. Trans-disciplinary
4. Qualitative Research
5. Ethnographic Studies/Research

Task 2
Write an essay about 400 words : describing your thought on media use include photograph if you want.

Hello,
Welcome to my Media Antophology blog.
My name is Lee Wei Shin. ID is 1102702106.